Hotel Vertical

The first condo hotel of the Vertical chain Becar Group opened in 2014. For 10 months, as an exclusive seller, Becar sold 80% of the hotel’s units. In 2017, investors at this Vertical on Moskovsky Hotel received up to 17% per annum. It was a result of high hotel loading - 75%, which is 10% more than in other three-star hotels in St. Petersburg. A special award for the management company is more than 1000 positive reviews of guests about the hotel.

In the autumn of 2017 the second Vertical We & I project started, with a total area of 17,400 square meters. It is a new format for the market of St. Petersburg where it was possible to reflect the values of the generation of millenials, and it subsequently will positively affect the demand and loading of the hotel. We reached these results due to the reduction of the area of rooms and the increase in public spaces.

At the end of 2018 the Group announced the creation of a hotel in Moscow. According to the developed concept the upper midscale loft-style hotel will be located in a four-story administrative building of 1908. The hotel stock for retail sales will be 82 units with an average area of 14.5 sq.m. The basis of the hotel on the Taganskaya Becar laid the principles of combining ergonomics of personal areas with the elaboration of public spaces for the natural accumulation of a community of people interesting to each other.